Latest Posts

Using Snapchat For Ad Targeting

At this point, if you are over the age of 29, you may be asking yourself, “What exactly is Snapchat???” While you’ve probably heard of it, you may still not know exactly how it works.   And, with most of its users being Millennials and teens, it’s easy to understand why. Although it’s expanded quite a bit since its initial launch less than 10 years ago, the primary feature of Snapchat is that the pics, messages,…
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Image SEO Can Spell Success For Your Business

We all know the old cliché, “A Picture Speaks a Thousand Words.”  From the oldest cave paintings and Egyptian hieroglyphs to today’s social media shares, we are consistently finding new ways to use images to communicate, tell stories, and make sales. When it comes to e-commerce, companies like Amazon owe a large part of their successes to imagery.  To hold the customers attention, most product descriptions need to be short and to the point.  This…
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How To Use Social Media Influencer Marketing For Your Business

Word-of-mouth, one of the most priceless forms of marketing out there. 20-50% of all purchasing decisions are made from it. Potential customers are more likely to be responsive to endorsements from a person they respect than to ads or other marketing messages. In the new world of digital relationships, word of mouth extends beyond information from friends and family and into the area of influencer marketing. Twitter research demonstrations: * 49% of buyers will seek…
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What is Fulfilment by Amazon?

Most of us know by now that Amazon is the largest online retailer. People often go directly to Amazon when considering a purchase before searching anywhere else. And, when they do implement a search, as on Google, Amazon is usually the top-ranking search result. Now try to imagine coming up with a marketing campaign to o compete with that. The good news is, you don’t have to. Amazon had provided the means to share that…
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Grow Your Business By Hiring a Virtual Assistant

We are firmly entrenched within the era of the Digital Age.  Thanks to the Internet, more and more of us are finding ways to make our work time and our leisure time easier and more accessible. We are also using it to work less and play more.  One way the Internet assisted the dream of working less and playing more is the conception of the Virtual Assistant (VA). One of the biggest mistakes a lot…
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Boost Your Conversion Rate In a Few Easy Steps

Here are some Simple Tactics To Amp Up Your Conversion Rate Do Not Create A Website Then Just Neglect It -Just leaving a website to be on its own is a sure fire way of throwing your investment down the drain. Your potential earnings will also go right along with it.  Make Your Website More Appealing. There are simple things you can do on your own to make your website more appealing, and really make…
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Common Conversion Pitfalls Every Entrepreneur Should Know

One of the biggest concerns for entrepreneurs regarding their websites is how to get them to convert. You may have a website that you believe is click worthy and may even have a product or service that should drive traffic. So why aren’t you getting the results you expect? The challenge is that there are many websites which may already exist in your niche. In fact, new ones are being developed everyday which makes the…
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How To Manage Your Website Traffic To Guarantee Revenue

If you have a website that draws a lot of traffic but the conversion is not reciprocated, you may need to look more closely at why your website doesn’t generate the leads you’re looking for. It may be that your site isn’t designed to capture lead generating information and you’ll definitely need to address that if you want to earn from those leads. In order to have a fruitful payoff, you may want to offer…
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